The Write Path

I signed up for Dickie Bush & Nicolas Cole's cohort-based writing course, Ship 30 for 30, this past January. The course goes through what they call “the fundamentals of digital writing.”

"But Ernie," you say. "You had a blog! You know how to write! Why do you need to enroll in an online writing course?" First off, I'm flattered. But here are a few reasons why I signed up:

1. It’s been a while. I'm re-learning how to write at a cadence again. I've been in crisis management mode the past couple of years, the burden of what’s left of my family heavy on my shoulders, and that’s not counting the breakup and the subsequent move from Florida back to the Bay Area.
   
   Things have gotten a little bit more stable and, well, here I am.
   

2. Monetization is no longer the taboo it once was. There was still a relative taboo for monetizing personalized content back in those days, terrified of being accused of …